1.SBA Brand Story、1:08
https://youtu.be/iKLzAtW6xPM
Flood of Trademark Applications From China Alarms U.S. Officials – WSJ
The surge of filings from China has surprised the patent office. Officials say it could be fueled by cash subsidies that Chinese municipal governments are offering to citizens who register a trademark in a foreign country. Trademark applications from China have grown more than 12-fold since 2013 and for fiscal 2017 totaled thousands more than the combined filings from Canada, Germany and the U.K. About one in every nine trademark applications reviewed by the U.S. agency is China-based, according to governm
情報源: Flood of Trademark Applications From China Alarms U.S. Officials – WSJ
商標登録insideNews: 星野リゾートの新ブランドホテル、「OMO」について星野佳路代表に聞く – トラベル Watch
ホテル ブランド
ブランド名の「OMO」は、実は「由来は不明」だそう。ただ、「日本人の若い人や外国人に覚えやすい名前で、商標が取れるもの」という条件は星野氏が設定し、社内で挙がった候補から絞り込んでいった結果、「OMO」になったとのこと。
情報源: 星野リゾートの新ブランドホテル、「OMO」について星野佳路代表に聞く 「新今宮もOMOがよいのでは」 – トラベル Watch
【公式】OMO by 星野リゾート｜コンセプトムービー、2:12 
『寝るだけでは終わらせない、旅のテンションを上げる都市観光ホテル』
OMO｜星野リゾート【公式】
全153個の画像から良く分かる商標 区分 商品・役務の区分 一覧
Urban tourist hotels “OMO” — hotels for tourists who enjoy the city to the fullest while raising the tension of your trip.
商標登録insideNews: Moldova and Peru to use the list of terms from the harmonised database in TMclass | EUIPO
AGEPI INDECOPI start use of HDB in TMclass
As of 07 May 2018 the State Agency on Intellectual Property of the Republic of Moldova (AGEPI) and the National Institute for the Defense of Free Competition and the Protection of Intellectual Property of Peru (INDECOPI) will use the list of goods and services from the harmonised database (HDB) in TMclass.
情報源: Moldova and Peru to use the list of terms from the harmonised database in TMclass
モルドバ知的財産庁(AGEPI)とペルー国立知的財産保護機関(INDECOPI)は、欧州外の国として商品役務の選択にTMClassのHDB(harmonised database)の使用を開始するというニュースです。TMClassでは、この拡張により２９の各国知的財産庁で共通化した概念が利用されることになります。
Interbrand Seoul 商標_動画(embedded)
1.Interbrand X Pyeongchang Winter Olympics 2018 #1、3:26
2.Best Korea Brands 2018 Top50、2:40
3.Interbrand Best Korea Brands 2018 스케치、2:27
Brand Finance 商標_動画 (embedded/playlist) vol.1
Brand Finance 動画
Brand Finance Global Forum 2018
Digital Brands - Brand Finance Global Forum 2018
Why Brand Finance Forums? - Brand Finance Global Forum 2018
Understanding the Value of Brands in a Digital Age - Brand Finance Global Forum 2018
David Haigh, CEO, Brand Finance - Welcome and Opening Remarks
The Rt Hon Matt Hancock MP, Secretary of State for Digital, Culture, Media and Sport
Patrick Barwise, Emeritus Professor of Management and Marketing, London Business School
Martin Haering, CMO, Finastra - The Future Role of the Bank CMO: Disrupt or Die
Chris Clark, Former CMO, HSBC - Introduction of Session
James Welchman, Marketing Manager, EMEA, Chevron
John Mathers, Former CEO, UK Design Council - 'Digital is Important but what's the Original Idea?'
Panel Session 'How Technology is Disrupting Business Models'
Liz Miller, SVP, Marketing, CMO Council
Americo Silva, Global Head of Digital and Social Media, Shell
Simon Sproule, VP and CMO, Aston Martin Lagonda Ltd.
Panel Session with Americo Silva and Simon Sproule, chaired by Liz Miller
Paul Frampton, Former CEO, Havas Media Group
Kathy Dykeman, Director, Facebook - 'Understanding Business Growth with Incrementality Measurement'
Alex Payne, Director, The Influence Room - 'The Power of the New Brand Building Tool - The Advocate'
Kate Cox, VP CMO EMEA, GoDaddy.com - 'How Brand Purpose is Driving Digital Marketing Communications'
Panel Session: 'What's In Store for the Media Mix of Tomorrow'
Sukhi Gill, CTO, DXC Technology - 'The Survival of Brands in a Digital and Cyber Age
David Haigh, CEO, Brand Finance - Closing Remarks
ブランドファイナンス(Brand Finance)は、ロンドンに本社を置く、国際的なブランドの評価コンサルティング会社です。Brand Finance Global 500というランキング付けを毎年レポートしています。
商標登録insideNews: インターブランド「Best Global Brands 2020」レポート, グローバル・ブランドランキングTOP100を発表｜株式会社インターブランドジャパン
Brand Finance is an international brand valuation consultancy headquartered in London. Brand Finance report on the Brand Finance Global 500 ranking every year.
商標登録insideNews: Important Changes to Myanmar Trademark Law – Deacons
The Upper House of the Myanmar Parliament passed the Trademark and Geographical Indication Bill on 15 February 2018. The proposed new Trademark Law will bring Myanmar’s trade mark regime more in line with international standards, including the adoption of the Nice Classification. The Bill still needs to be approved by the Lower House but it is expected that the new law will be in effect and implemented as early as around June 2018.