商標登録insideNews: Peatos CEO: Cheetos Trademark Claim Won’t Stop Brand Success | Project NOSH

In May, PepsiCo’s Frito-Lay division, which makes Cheetos, accused World Peas Brand’s Peatos, which uses peas and lentils in its version of the traditional crunchy cheese flavored snack, of trademark infringement. In a letter sent to the smaller company that was recently obtained by the Wall Street Journal, PepsiCo alleges that Peatos’ name and paw-print logo are “confusingly similar” to Cheetos and that Peato’s slogan, “tigers live longer than cheetahs,” unfairly denigrates the Cheetos brand.

情報源: Peatos CEO: Cheetos Trademark Claim Won’t Stop Brand Success | Project NOSH

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