Taylor Swift might have pulled off yet another savvy business move by adding a collection of key phrases from her new album Reputation to her growing list of trademarked titles and lyrics.Trademarked phrases will include the song title ‘Look What You Made Me Do’ and lyric ‘The old Taylor can’t come to the phone right now’, according to TMZ.
It was announced on Friday, August 25, 2017, that Andrei Iancu has been nominated for Under Secretary of Commerce for Intellectual Property and Director of the United States Patent and Trademark Office (USPTO). Iancu will replace Joseph Matal, who has been serving as interim Director since Michelle Lee’s resignation in June.
The updated legislative framework allows for companies and individuals to register their trade marks in Cayman in a cost-effective and timely manner. Previously, the brands would be registered in the UK and then the holder would apply to get that extended to Cayman, a process, though straightforward, that could prove timely and expensive.