Trademark law may not be very “Rock and Roll”, but it sure is important these days. When it comes to rock and roll bands, trademarking the band name is an essential part of legal protection.
Taylor Swift might have pulled off yet another savvy business move by adding a collection of key phrases from her new album Reputation to her growing list of trademarked titles and lyrics.Trademarked phrases will include the song title ‘Look What You Made Me Do’ and lyric ‘The old Taylor can’t come to the phone right now’, according to TMZ.