TOTAL 90 TM Dispute Shows the Risks of Brand Revivals
Total90, LLC claims that Nike is infringing its federally registered TOTAL90 trademark via a new collection of sportswear…Total90 LLC is suing Nike for infringement for using the
Total 90 trademark after allegedly abandoning it in 2019.
Oct 28 (Reuters) – The maker of celebrity video platform Cameo sued OpenAI in a California federal court on Tuesday, arguing that the new “Cameo” feature of OpenAI’s Sora video generation app violates its trademark rights…..Cameo said in the complaint, opens new tab that OpenAI’s Cameo, which allows users to create and share their virtual likenesses on Sora, is likely to cause consumer confusion and dilute its brand.
The UAE has implemented a new set of trademark fee amendments following the issuance of Cabinet Resolution No. 102 of 2025, which modifies selected provisions of Cabinet Resolution No. 20 of 2020. The updated fee schedule enters into force today, November 14, 2025, introducing notable procedural changes, new service options, and expanded incentives for certain
Lotus might just be dusting off a legendary name from its past, sparking rumors of an Esprit revival. The company quietly filed a fresh trademark for the iconic badge in late October, covering everything from actual cars to toys and games under the EUIPO. Trademarks alone don’t guarantee a comeback, sure, but the timing? Suspiciously perfect. Next year marks half a century since the Esprit first hit the scene, and Lotus isn’t the type to let a milestone like that slide unnoticed. This wasn’t jus
Under Armour announced plans to separate its Curry Brand
Under Armour said on Thursday it plans to separate its Curry Brand, after the sportswear maker’s board approved another $95 million in restructuring efforts…Launching in 2020, the Curry Brand was created as an extension of Curry’s longtime partnership with the U.S. sportswear giant.
The Intellectual Property Office (IPO) is increasing fees for patents, trade marks and designs from 1 April 2026, subject to parliamentary approval ….Fees will increase by an average of 25%. For example a patent search is going up from £150 to £200 and a trade mark application from £170 to £205.